Zalando's smart intralogistics

Automa­tion in the fast lane

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Zalando is Europe’s lead­ing online plat­form for fash­ion and lifestyle. The range includes almost 2,000 world-famous brands as well as var­i­ous local and self-designed labels. Zalando’s logis­tics net­work with five cen­tral logis­tics cen­tres enables effi­cient deliv­ery to all cus­tomers through­out Europe. Zalando is con­vinced that the triad of fash­ion, tech­nol­ogy and logis­tics offers its cus­tomers and brand part­ners added value. Since 2018 the fleet at Zalando has grown to eight TORU robots. In 2021 the fleet was expanded to a total of 28 robots.


Mag­a­zino devel­ops and builds per­cep­tion-con­trolled, mobile robots. As the largest Advanced Robot­ics team in Europe, we rev­o­lu­tion­ize the world of intral­o­gis­tics together with our customers.

TORU arbeitet parallel zu den MItarbeitern im Logistikzentrum.
TORU in action at Zalando in Erfurt

Exceed cus­tomer expec­ta­tions – set new standards

Cus­tomer sat­is­fac­tion is a top pri­or­ity at Zalando, right from the start. That’s why the com­pany has been com­mit­ted to ser­vices such as free deliv­ery and returns from an early stage and actively meets grow­ing demands such as same-day deliv­ery. Zalando pro­motes inno­v­a­tive tech­nolo­gies and automa­tion solu­tions in order to remain eco­nom­i­cal in the face of these chal­lenges. This is how a pro­duc­tive part­ner­ship devel­oped with the Munich robot­ics com­pany Mag­a­zino, which spe­cial­izes in e‑commerce and intral­o­gis­tics with its mobile robots: they can nav­i­gate intel­li­gently in the ware­house, grip pre­cisely and never tire. In short, a Mag­a­zino robot can pick com­pletely autonomously and per­form many work steps like a human employee. The idea is that it relieves logis­tics employ­ees of uner­gonomic tasks such as bend­ing down and stretch­ing far up when pick­ing prod­ucts from the high­est or low­est shelf lev­els. In this way, Zalando can relieve its employ­ees. For Zalando, this is also one of the core issues when it comes to new tech­nolo­gies – since the con­struc­tion of its first logis­tics cen­tre in Erfurt in 2012. Invest­ment in automa­tion and robotic solu­tions is there­fore the next log­i­cal step for Zalando and its logis­tics strategy.

At the end of Feb­ru­ary 2018, Zalando acquired shares in Mag­a­zino and put two TORU robots into oper­a­tion in Erfurt in the sum­mer of 2018. In 2019 the robots moved to the Zalando site in Lahr and the fleet has grown to eight robots. In 2021 the fleet was expanded to 28 robots in total. The robots sup­port “stow”, i.e. stor­age, and “pick”, i.e. order pick­ing in an area of approx­i­mately 16.000 square meters. TORU places the shoe boxes in the out­bound process at a han­dover sta­tion that is con­nected with a conveyor.

The spe­cial thing about them: in con­trast to other automa­tion tech­nolo­gies, in which only entire load car­ri­ers such as pal­lets or crates can be moved, TORU robots have intel­li­gent cam­era tech­nol­ogy and can thus rec­og­nize, pick and trans­port indi­vid­ual objects. They thus fit into the chaotic ware­hous­ing sys­tem used in Zalando’s logis­tics cen­tres. At the Lahr site, humans and robots work along­side each other – safely and pro­duc­tively. Employ­ees are relieved and cus­tomer sat­is­fac­tion increased. The result: win-win-win

»Logistics is one of our core competencies and an important driver for the satisfaction of our customers, the scalability of our business and the efficiency of our processes. Here we can achieve the best results when passionate employees and cutting-edge technology work hand in hand. Our investment in Magazino will provide us with a future technology that is highly compatible with our existing infrastructure and that can be flexibly deployed to support employees in our logistics centres in the future.«
David Schröder – Zalando Senior Vice President Convenience

Robots in action


Autonomous pick­ing robot
for shoe boxes

Pick-by-Robot BUTTON